Hey Reader,
You sit down to write a post, staring at the blinking cursor, and think, “If I have to make one more piece of content today, I might just… (insert expletive) not.”
Marketing can feel like a full-time job on top of building your actual business. And the longer you procrastinate, the more guilty you feel about not showing up online. Anyone else? Ohhhh, just me, right.
When new entrepreneurs come to me, to launch their first business I would say most everyone's biggest struggle?
Marketing.
I frequently hear: “I spend hours trying to write a single post.” or “By the time I finally hit ‘publish,’ I’m so drained that I don’t even have the energy to engage with people." or "It feels like I’m shouting into the void.”
So many of us don't want to outsource our content yet–we want our audience to hear our voice. But marketing can eat up precious time we need to actually serve our clients and customers.
The Messy → Magical Shift
Instead of white-knuckling our way through content creation, lets chat about how we could use AI, not as a replacement for our voice, but as a brainstorming partner, research sleuth, and rough-draft helper.
When we stop treating AI as “cheating” and start using it as a collaborator, marketing has the potential to shift from a dreaded chore to a manageable, even creative, process.
✨ 3 Sleuthy AI Marketing Shortcuts To Try
Here are three ways to start using AI as a brainstorming partner:
1. Detective-Level Audience Research
If you want to write posts that speak directly to your ideal client’s pain points, but don’t want to spend hours lurking in Facebook groups.
Prompt Example:
“Act as a market research analyst. My ideal client is a corporate professional (30s-40s) who feels burned out and is considering starting a coaching or consulting business. List their top 10 struggles in their own words, using a conversational tone. Include the emotions behind each struggle.”
Result: You get a goldmine of emotional, relatable phrases you can weave into your posts–no more guessing. Speak to what people's pain points and how you can help.
2. Content Remix Machine
Instead of reinventing the wheel, start repurposing your own content–podcast interviews, emails to friends, even voice notes on your phone.
Prompt Example:
“Here’s a transcript of me talking about how I left corporate to start my coaching business [paste text]. Turn this into a LinkedIn carousel outline and a short Instagram caption that sound like me, playful but insightful.”
Result: AI helps spin one raw idea into multiple pieces of content for different platforms–without diluting your voice.
3. Personalized Client Outreach That Doesn’t Sound Robotic
So you want to build deeper relationships with warm leads, but hate feeling like you're spamming people?
Prompt Example:
“Write a warm follow-up email to a potential client who attended my workshop on burnout recovery. Keep it conversational, reference something specific they shared (‘wanting more freedom with their time’), and gently invite them to a 30-minute discovery call.”
Result: Instead of blasting generic emails, send personalized, heart-centered messages that actually start intimate conversations.
A Spark of Inspiration:
"Technology is best when it brings people together, not when it pulls them apart." – Matt Mullenweg
AI isn’t about taking you out of the process, it’s about giving you back the mental space to show up more you.
The future version of you who’s showing up consistently, attracting aligned clients, and feeling spacious in your business?
They'll thank you for getting out of the “do it all alone” trap.
💬 Your Turn
Where could AI give you back time and energy–so you can focus on the parts of your business only you can do?
Hit reply and tell me, I’d love to hear how you're integrating AI.
To more clarity, confidence, and ease–one fabulous messy step at a time.
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Grateful for you.
Thank you for being here!
I want you to know I'm proud of you for continuing to learn, and I believe you have what it takes to make your entrepreneurial dreams a reality.
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